High performing sales and business professionals are people who excel at communicating their ideas to gain the co-operation and ‘buy-in’ from others. Their thoughts and, consequently, their words affect the behaviours and decisions of others. They intuitively build receptive states which create desire. The most successful in this regard have an understated humbleness, calmness and assuredness which form an effective basis for their interactions. This is the way of Effortless Persuasion.
This programme teaches excellence in selling and business communication, which is far detached from the behaviours of a stereotypical transactional salesperson. The skills learned are highly effective and the programme is designed for committed individuals whose work is underpinned with values and integrity, and only for people who believe in what they do for their clients. This is a journey into the detailed mindset and language patterns of successful persuasion.